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From the studio

Practical guides, independent brands, and the details that make a store yours.

7 October 2026

How to photograph leather goods for your online store

Leather sells on touch and smell, and a photo has neither. Here is the shot list that lets grain, stitching and hardware do the convincing instead.

7 October 2026

How to photograph incense and dhoop for your online store

A shot list for incense and dhoop that shows the pack, the sticks and the smoke, using soft light and a phone.

7 October 2026

How to photograph handmade soaps for your online store

Handmade soap photographs best when you show a cut bar, the ingredients you can see and a hint of lather. This shot list keeps it simple and honest.

7 October 2026

How to photograph essential oils for your online store

Amber glass looks lovely and is hard to shoot. Here is how to keep the label readable, the dropper sharp and the bottle free of glare.

7 October 2026

How to photograph hand embroidery pieces for your online store

Embroidery sells on thread detail and the finished piece. Here are the shots that show both, from macro stitches to the full hooped piece.

7 October 2026

How to photograph dry fruits and nuts for your online store

Plan a simple shot list for nuts and dry fruits, from an assorted bowl that shows texture and colour to the sealed pack buyers will actually receive.

7 October 2026

How to photograph DIY craft kits for your online store

A craft kit sells when buyers can see exactly what is inside and what they will make. Lay the contents out in order and show the finished result beside it.

7 October 2026

How to photograph brass and pooja items for your online store

Brass reflects everything around it. Here is a shot list and a lighting approach that shows the gleam and the engraving without misleading the buyer.

7 October 2026

How to photograph bookmarks for your online store

A shot list for bookmark sellers, from a clean flat shot of each design to a bookmark tucked into an open book so buyers understand size and use at a glance.

7 October 2026

How to photograph board games for your online store

A board game sells on what is in the box and how it feels to play. Shoot the box, the board and the pieces laid out as if a game were mid-play.

7 October 2026

How to photograph homemade cakes and bakes for your online store

A shot list for home bakers who sell cakes, brownies and cookies online, built around the cut slice, clean crumb and soft light.

7 October 2026

How to photograph baby care products for your online store

Parents want to see clean, bright, calm pictures with clear labels. This guide shows the shots that make baby care products feel safe to buy.

7 October 2026

What aspect ratio should product photos be?

Aspect ratio is the shape of your photo. Pick one shape, shoot everything in it and leave a margin, so your catalogue looks even wherever it is shown.

7 October 2026

Asking for photo or video proof in your return policy

Asking for a photo or an unboxing video is a reasonable way to settle damage claims, as long as the request is simple and fair. Here is how to phrase it so honest customers do not feel doubted.

7 October 2026

How do I include photography and sample costs in my price?

Spread the cost of a photo shoot and samples over the units you expect to sell, then check what happens to your margin if fewer pieces actually sell.

7 October 2026

Personal brand or product brand, which should your store lead with?

A store led by the founder feels warm and personal while a product-led brand can grow beyond one face, and each choice changes what you post and how you hand over work.

7 October 2026

How much profit is left after a 10 percent coupon?

A single order walked line by line shows how a 10 percent coupon removes far more than 10 percent of your profit.

7 October 2026

How do I price so I still get my full amount after the payment fee?

To receive a target amount after a percentage fee you must divide by one minus the fee, not add the fee on top.

7 October 2026

Part payment or full payment for custom orders, what to ask for

A deposit protects your materials while full prepayment protects your time, and clear wording before you start work matters more than the exact split you choose.

7 October 2026

What to do when a parcel is lost in transit

When tracking stops moving and the customer is waiting, a clear sequence helps. Check tracking, contact the courier, talk honestly with the customer and decide your next step.

7 October 2026

What to do when a parcel is damaged in transit

A customer sends a photo of a crushed box. Here are the steps in order, proof, customer message, courier complaint and the replacement decision, so you act calmly and keep the relationship intact.

7 October 2026

How to pack yoga wear so they reach the customer safely

Practical packing steps for yoga wear sellers, focused on neatly folded garments in light poly mailers that arrive clean, dry and ready to wear.

7 October 2026

How to pack wooden toys so they reach the customer safely

Practical packing steps for wooden toy sellers, covering sharp edges, loose parts and the protective wrap that stops chips and scratches.

7 October 2026

How to pack traditional sweets so they reach the customer safely

Practical packing steps for mithai sellers, centred on leak-proof boxes and sweets that do not stick together or crumble in transit.